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August 31, 2011 / christinaachee

New Company Brings Produce From the Roof to the Supermarket Aisle – Health – GOOD

 

 

 

 

BrightFarms is trying to convince major supermarket chains to hire them to cover vacant roofs with heirloom tomatoes, salad greens, and other produce. The company’s business plan is simple: they handle the labor and expense of farming—greenhouse design, construction, planting, and harvest—while participating supermarkets sign a 10-year contract agreeing to purchase whatever is grown on their rooftop. A store’s rooftop garden can produce as much as 500,000 pounds of produce a year, BrightFarms told Edible Manhattan.”-

New Company Brings Produce From the Roof to the Supermarket Aisle – Health – GOOD.

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